When used correctly, Twitter is a powerful marketing tool. It is vital for generating leads, building connections with prospects, and building your brand. The problem is that if you do not have followers, you will not experience these kinds of benefits. Having active followers on twitter is not about prestige, and they are not just numbers. Twitter followers hold real business value, and when it comes to numbers, more than thirty-six percent of marketers say that they get business from Twitter.
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Twitter has great massive offers for paid adverts which are great for acquiring followers. However, your focus needs to be on the free options available on twitter. It is right to promote your twitter account effectively if you want to gain a milestone in this exercise. You need to follow other people for them to follow you. You also have to tweet content that can be seen. There is also a probability that when you tweet content that is informative and enticing, it is likely to be retweeted by your followers.
Get more followers and engagement
The trick remains that you need to follow more people. A recent research states that there is a correlation between the number of people you are following and those that are following you. You will also have to employ tools like sprout social or HootSuite to get assistance in scheduling your tweets. The secret of getting more engagement is continuous posting. The result will be getting more followers. You can also use twiends.com to get new twitter users that you can connect with. Once you are on this platform, you will get users with similar interests on the same platform who will follow you.
Optimize your bio and use links
Optimizing the bio of your twitter is crucial. The users that would like to find more information about you will have to visit the bio of your twitter. You have to ensure that it is professional, complete, and does an excellent job of representing your business. Using links in your tweets will prove to be a willing move because tweets that have links will always get more retweets than those without the links.
Use keywords and hash tags
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You need to use relevant keywords in the bio for you to rank in twitter search. It is vital to include the name of your region or city so that you attract local followers. It is also crucial to use relevant hashtags for your posts. Tweeting with hashtags will help you get twice as many engagements. It will also help you attract other followers that are searching the particular keywords. You need to ask your followers to retweet so that you get four times the retweets.
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Find the people who know you
You need to find the people that you know by uploading email contacts on your twitter account. There is a likelihood that they will follow you back since they know you in real life. Including images in your tweets will give you an additional eighteen percent increase in engagement. You also have to promote your twitter account on all promotional materials in your possession. These materials include business cards, website, signs, and brochures. In your profile picture, you have to use your headshot and not your logo. You need to show that there is a real person behind your brand by making use of your real photo.
Use the Tweet This Plugin and other social platforms
It is crucial to use the Tweet This WordPress plugin to embed content boxes on your blog or site. These boxes are great for getting visitors to your site and for tweeting your content. They will also help you to attract new followers and expand your reach. Promoting your Twitter account through other social media platforms is advantageous. If you want to attain the best results, you need to entice people by telling them the interesting discussions that you are engaging on Twitter.
Tweet more during the weekend and @mention people
The other trick is that you need to tweet more on weekends than weekdays. According to Dan Zarrella’s research, brands get seventeen percent more engagement during the weekends than weekdays. Referencing users in your tweets is also a crucial move. When mentioning or replying to other users, you need to make sure that you @mention them. There is a likelihood that people will engage with your tweets when you mention them by name.
Use the follow button and respond to them publicly
You need to use the follow button that is on your blog or website. It will be important to use this button because your website visitors will find it easy to follow you from the icons on the page. You have to make sure that you tweet inspirational and motivational quotes. They are perfect for getting retweets. When your response is useful to your followers, you have to respond publicly. Instead of directing responses for your messages to public questions, it is advisable to respond in public and @mention the individual that had asked the question.
After posting, remember to link your @username in the author bio of your posts. It is vital to listen in on relevant conversations by the help of the Social Mention tool. You will also have to find out what other users are saying about your brand, industry, or product. It is right to answer to their questions appropriately. It is relevant to @mention influential users in your posts. This will work towards capturing their attention and leading them to follow your content and your account. They will also retweet your content.
Embed the tweets on your website
You need to embed populous and exciting tweets in your website content so that you entice your visitors to follow you on twitter. Participating in chats is a great way of engaging with your prospects and customers on a deeper level. You need to follow the people that you meet in the chat because there is a likelihood of them following you back.
Pinning an eye on a top tweet will entice people when they visit your profile, prompting them to follow you. You can also use ManageFlitter to find new followers. You will have to choose topics of interest, and you will get the number of followers that will follow you. After following them, they will have the option of following you back, giving you a leeway of unfollowing uninterested people.