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Building a digital presence means staying active and present on all social media platforms. And, Instagram is by far the second-favorite spot for Gen Z to post reels and engage with followers.
So, are you planning to grow your Instagram account?
Well, in that case, you just can’t ignore the hashtags. They are a MAJOR part of driving organic engagement of your reels.
I know, it might sound a bit fishy, but hear me out.
Instagram follows a specific algorithm to put the most engaging reels on your FYP (For You Page) feed. So, to get your reels viral, you need to reach your target audience for engagement.
That’s where the right hashtags come into play.
When you incorporate the trending hashtags on your reels, it automatically signals the algorithm to show your content to those niche audiences.
So, helping you to grow your Instagram visibility.
But simply using any random hashtags won’t help you get the engagement you are expecting. So, here is a complete list of the best hashtags for Instagram reels from diverse niches.
Stay tuned!

Given that Hashtags on Instagram help in categorizing user content, it can be quite useful in improving social media visibility and account engagement.
So, its benefits include:
Most audiences on Insta search for their interests using hashtags.
So, when a reel has that hashtag, Insta pulls it up and shows it to the audience. This way, it helps content enhance its discoverability in specific niches.
In addition to this, using hashtags can help content become viral and show up on the trending pages. So, bringing in more audience engagement and account discoveries.
Just like the search engines, Instagram is swiftly shifting towards a more search-based platform.
So, SEO-optimized content will be held relevant over random posts. And hashtags work as keywords, helping content to appear in searches.

Although hashtags are crucial for Instagram reels, using them the wrong way can adversely impact your account growth. So, it is important to use them in the right context.
Here’s how to use them for your Instagram reels to drive audience engagement.
Firstly, your hashtags should be relevant to the context of your content. So, if you are posting a workout video, your hashtags should be from the fitness and health category.
According to the Reddit review:
“Think about what you are posting about. Don’t go with generic one-word answers; actually think about what you think of when you see your photo or caption.”
But only using niche-specific hashtags won’t drive engagement. So, try mixing hashtags from broad and niche areas.
Even if using hashtags is crucial, overusing them can lead to stuffing. Also, Instagram allows you to use 30 hashtags per post, so choose relevant ones.
According to the Reddit review of users:
“But I use about 3-4. I think about what kind of person would want to see my content and define him/her with the tags.”
Instead of using the relevant hashtags in comments, try to use them in your captions. This way, you can categorize your content and trigger the algorithm to show your content.

Now that you have an idea about how to use hashtags, here are the commonly trending ones from some of the popular Instagram niches.

Even though hashtags are often ignored, they are vital in boosting the account’s growth. So, by using the best Instagram hashtags for reels, anyone can easily improve their discoverability.
In addition to this, the right hashtags can help signal to the algorithm the category of your content. So, naturally, exposing you to your niche community promptly.
Now that you have the complete list, what’s the wait for? Go ahead and become the next viral sensation with these hashtags on your reels!
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A self-proclaimed Swiftian, Instagram-holic, and blogger, Subhasree eats, breathes, and sleeps pop culture. When she is not imagining dates with Iron Man on Stark Tower (yes, she has the biggest crush on RDJ, which she won’t admit), she can be seen tweeting about the latest trends. Always the first one to break viral news, Subhasree is addicted to social media, and leaves out no opportunity of blogging about the same. She is our go-to source for the latest algorithm updates and our resident editor.