TikTok is one of the world’s most popular and fastest-growing social media platforms. This social media phenomenon has over 1.2 billion monthly active users and over 500 million daily active users. It is also a powerful platform for viral marketing, as it allows users to create and share short-form videos that showcase their creativity, personality, and talent. Therefore, learning how to go viral on Tiktok can help you a lot on this platform.

But how to go viral on Tiktok? What secrets and strategies can help you reach and engage millions of users? How can you become the next viral TikTok sensation? 

In this article, we will reveal how to go viral on TikTok and provide you with some tips and examples that you can use to boost your TikTok marketing efforts.

What Does It Mean To Go Viral On Tiktok?

Going viral on TikTok means that your video gets a lot of views, likes, comments, and shares in a short period. It will help you reach a large and diverse audience beyond your followers and fans. Going viral on TikTok can help you increase your brand awareness, reach, engagement, conversions, and sales.

However, learning how to go viral on TikTok isn’t easy, as it requires a lot of work, creativity, and luck. Millions of videos are uploaded on TikTok daily, and only a few of them go viral and get featured on the For You page (FYP). For the uninitiated, this is the main feed where users discover new and trending content.

According to TikTok, the algorithm that determines which videos go viral and appear on the FYP. Moreover, it’s based on several factors, such as:

• User preferences: The algorithm learns from the videos users watch, like, comment, share, and follow and recommends similar content that matches their interests and tastes.
• Video performance: The algorithm measures the performance of the videos based on the engagement and retention rates, such as how many users watch, like, comment, share, and rewatch the videos and how long they watch them.
• Video quality: The algorithm evaluates the quality of the videos based on the technical aspects, such as the resolution, the sound, the lighting, and the editing, and the content aspects, such as the originality, relevance, value, and appeal.

Based on these factors, the algorithm tests the videos with a small group of users. If they perform well, it shows them to a larger group of users, and so on, until they go viral and reach the FYP.

How To Go Viral On Tiktok? Here Are The Best Ways To Become The Next Viral Sensation!

You must follow some tried and tested practices and strategies to learn how to go viral on TikTok. They can help you create and share engaging and viral-worthy videos. Moreover, they will help you attract and retain the attention of your target audience and the algorithm. 

Therefore, here are some of the best ways to go viral on TikTok:

1. Use Trending Hashtags And Sounds

One of the easiest and most effective ways to go viral on TikTok is to use trending hashtags and music. Hashtags and music are the keywords and audio clips users search for and use on TikTok. Moreover, they can help you increase the visibility and discoverability of your videos. 

You can find the trending hashtags and sounds on the Discover page and use them in your videos. This lets you join the current trends and challenges to show your creativity and personality. Use the TikTok Creator Marketplace to get ahead of the competition!

For example, you can use the hashtag #fyp or #forpage to increase your chances of getting featured on the FYP. In addition, you can use the hashtag #duet or #stitch to collaborate with other users and create viral content. 

You can also use trending sounds like popular songs, dialogues, or effects. They will add more fun and emotion to your videos and appeal to your audience’s preferences and tastes.

2. Create Engaging And Share-Worthy Content

Another vital way to go viral on TikTok is to create engaging and share-worthy content. This will let you capture and hold the interest and attention of your audience and the algorithm. You must create original, relevant, valuable, and appealing content. Moreover, try to use TikTok content ideas that trigger your viewers’ emotional response or a call to action. 

You can use different types of content, such as educational, entertaining, inspirational, or promotional, to showcase your brand, products and services. This will let you generate leads and sales. 

You can also use different formats and features, such as posts, stories, reels, live streams, stickers, filters, effects, and captions. This will let you create and share engaging and interactive content and enhance your message and expression. 

For example, you can create content that teaches your audience something new or useful, such as tutorials and hacks. In addition, you can create content that entertains your audience with something funny or surprising, such as a prank. Try to create a secure TikTok presence.

You can also create content that inspires your audience with something positive or motivational, such as a story or a quote. In addition, you can create content that promotes your brand, products, or services with something attractive or persuasive. Here, you can include testimonials and reviews of customers.

3. Start With A Hook And Keep It Short

A crucial way to learn how to go viral on TikTok is to start with a short but catchy hook. You must grab your audience’s and the algorithm’s attention in the first few seconds of your video and keep them hooked until the end. 

Therefore, start your video with a hook, such as a question, a statement, a teaser, or a cliffhanger. This will spark the curiosity and interest of your viewers and make them want to watch more. 

You also must keep your video short, as TikTok videos can be up to 60 seconds long, but the optimal length is between 15 and 30 seconds. Therefore, keep your video concise and clear, avoid unnecessary or boring details, and deliver your message and value proposition quickly and effectively. Moreover, various surveys indicate that people prefer watching TikToks that are under a minute long.

For example, you can start your video with a hook, such as

• “How to make $1000 in a day?”
• “You won’t believe what I found in my backyard!”
• “Watch till the end to see what happens!”
• “Can you do this challenge?”

4. Engage And Interact With Your Audience

A vital way to learn how to go viral on TikTok is to engage and interact with your audience. You must build a relationship and community with your audience, making them feel valued and appreciated. You must engage and interact with your audience in different ways, such as:

• Asking questions and opinions: You can ask your audience questions and opinions about your videos, your brand, your products, or your niche, and encourage them to comment and share their thoughts and feedback. You can also use polls, quizzes, or Q&A features to make your questions and opinions more interactive and fun.
• Responding and reacting: You can respond and react to your audience’s comments and messages and show them that you care and listen to them. You can also use duets, stitches, or reaction features to respond and react to other users’ videos and create viral content and collaborations.
• Giving shoutouts and rewards: Give them to your audience and show them your appreciation and recognition. You can also use contests, giveaways, or coupons to give shoutouts and rewards to your audience and increase your engagement and loyalty.

5. Post Consistently And At The Right Time

A fundamental way to learn how to go viral on TikTok is to post consistently and at the right time. You must post regularly and frequently and maintain a consistent and coherent brand identity and voice. Therefore, post at least once daily, preferably two or three times daily, and follow a schedule that suits your niche and audience. In addition, you must also post at the right time and optimize your timing based on your audience’s behavior. 

You must post when your audience is most active and likely to watch and engage with your videos and avoid posting when your audience is busy or asleep. You can use analytics and insights tools, such as TikTok Analytics, to track and measure your audience’s activity and engagement and to identify the best times and days to post your videos. 

For example, you can post your videos in the morning, afternoon, and evening, see which time slot gets the most views, likes, comments, and shares, and then adjust your posting schedule accordingly.

Conclusion

Did you learn how to go viral on TikTok? To go viral on TikTok, you must do a few things regularly. They are – to use trending hashtags, create engaging content with a hook, interact with your followers, and post consistently.  As long as you understand your audience and use these to your advantage, you will soon become the next viral sensation on the platform!

If you have any questions, comment below!