most followed instagram

Top 20 Most-Followed Instagram Influencers In 2023



The most followed Instagram influencers are the ones who rose to the top and got their fame by using Instagram as a platform. They are not necessarily the ones who have the most followers on Instagram. They have made their name mainly through social media platforms like Instagram and increased their Instagram follower count.

In this article, you will learn mainly about the influencers who are most followed on Instagram. Apart from some general details about these Instagram handles, you will also learn about their current number of followers on Instagram. Hence, to learn about the most followed Instagram influencer accounts, read on through to the end of the article.

The Best Instagram Influencers – Most Followed Instagram Accounts

The most followed Instagram account on the Instagram platform is Instagram’s own official page. However, when it comes to real people, some of the most followed accounts on Instagram include the ones of sports celebrities, actors, singers, and models. You cannot call them Instagram influencers since they have made their name outside of Instagram.

Instagram influencers are the ones who have become famous primarily through Instagram and other similar social media platforms. These influencers are also responsible for some of the most liked Instagram posts. They have a large number of followers on Instagram, who love them, and these people are called influencers since they bring new trends and influence their followers to participate.

The following are the most followed Instagram Influencers’ accounts as of 2023:

1. Kylie Jenner – @kyliejenner

Kylie Jenner
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A few years ago, she was once the most followed woman on Instagram. She basically made her name on Instagram through fashion and modeling. She is also one of the stars of the “Keeping Up with the Kardashians” series.

2. Kim Kardashian – @kimkardashian

Kim Kardashian
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Once the most followed person on Instagram, she is an extremely influential public figure, model, and socialite. Her account mostly contains pictures, photoshoot content, and personal life snapshots.

3. Khloé Kardashian – @khloekardashian

Khloé Kardashian
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She mostly posts images and short videos of her modeling life, business, and social activities. She was also one of the major TV personalities and rose to fame with the “Keeping Up with the Kardashians” show.

4. Kendall Jenner – @kendalljenner

Kendall Jenner
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Also a major character in the “Keeping Up with the Kardashians” show, she started modeling at the age of 14 and became one of the major Instagram influencers within a short span of time.

5. Kourtney Kardashian – @kourtneykardash

Kourtney Kardashian
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Yet another Kardashian on the list. She is also a model and socialite. Additionally, along with her sisters, Kim and Khloe, Kourtney also launched various clothing collections and fragrances. In 2009, she launched her website named Poosh.

6. Gigi Hadid – @gigihadid

Gigi Hadid
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One of the major fashion influencers in recent times, Gigi Hadid, started to work as a model as a teenager. She instantly got recognized on Instagram due to her exotic appearance. She is also a socialite and promotes social justice causes through her Instagram handle.

7. Bella Hadid – @bellahadid

Bella Hadid
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Bella Hadid was named the model of the Year in 2016. Sister to Gigi Hadid, she also achieved fame quite early in her life and has worked for some of the major fashion brands in the world. From time to time, she involves in various social causes as well.

8. Khaby Lame – @khaby00

Khaby Lame
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This Senegalese-Italian Instagram influencer mainly posts comedy videos. In most of these videos, he points out other videos where people over-complicate simple tasks.

9. PewDiePie – @pewdiepie

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He mainly rose to fame through YouTube and due to extensive media coverage of his controversial videos. The account owner, Felix Arvid Ulf Kjellberg, has an extremely loyal supporter base.

10. Addison Rae – @addisonraee

Addison Rae
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She is mostly known for her modeling images and dance videos on Instagram and TikTok. Apart from that, she also posts pictures of fashion and beauty.

11. Luis Arturo Villar Sudek (Luisito El Pillo) – @luisitocomunica

He is a travel vlogger who rose to fame through YouTube. However, on Instagram, he posts videos where he meets other people and engages in fund activities.

12. Kimberley Loaiza – @kimberly.loaiza

Although she started as a vlogger on Instagram. But, after getting a high number of views on a video, after which people noticed her musical abilities, she shifted her account to music.

13. Logan Paul – @loganpaul

He was once one of the most-followed people on YouTube. He mostly made vlogging videos. Currently, he has become one of the major fitness celebrities on social media and even started boxing in 2018.

14. Emma Chamberlain – @emmachamberlain

She started as a YouTuber and podcaster. However, on Instagram, she posts mostly images related to fashion, lifestyle, and travel.

15. Zach King – @zachking

He is a filmmaker and illusionist and makes “magic-vines” videos, where he edits his videos in such a way it seems he is doing magic.

16. Carlinhos Maia – @carlinhos

He is a comedian from Brazil, and he makes his Instagram career by making humorous videos. He is also an actor and even produces lifestyle photos.

17. Ajey Nagar – @carryminati

This Instagram influencer from India started making gaming videos and comedy videos, where he roasted other peculiar videos on the Internet.

18. Bella Poarch – @bellapoarch

Bella Poarch rose through Instagram due to her lip-syncing videos. Apart from that, she currently posts her videos and images on modeling and lifestyle.

19. Dominik Elizabeth Reséndez Robledo (Domelipa) – @domelipa

She also became a famous Instagram influencer after she lip-synced on audio and choreographed videos. She is also very active on TikTok.

20. Loren Gray – @loren

She is a model and singer, who posts videos of her releases, and live performances. She also shares images of her modeling life and glimpses of her personal life.

Final Thoughts

Hope this article was helpful for you in finding out about the most followed Instagram influencers as of 2023. Since Instagram is a huge platform, it allows a lot of people from different backgrounds and locations to influence their followers. If you want to learn more about these influencers, consider checking out their official Instagram accounts. Can you name some growing Instagram influencers that are also amassing followers in huge numbers? Share some information about these accounts in the comments section below.

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Tags instagram follower count instagram handle most followed on instagram most followed person on instagram most followed woman on instagram
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A passionate writer and an avid reader, Soumava is academically inclined and loves writing on topics requiring deep research. Having 3+ years of experience, Soumava also loves writing blogs in other domains, including digital marketing, business, technology, travel, and sports.

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