How To Start A Podcast On Spotify

How To Start A Podcast On Spotify (Step-by-Step Beginner’s Guide + Pro Tips)

published on: 05.03.2026 last updated on: 09.03.2026

Podcasting has evolved from a niche hobby into a global media powerhouse. Today, millions of creators are building brands, communities, and income streams through audio content. More importantly, Spotify has become one of the most influential platforms for podcast distribution worldwide.

With over 500+ million users on Spotify, the opportunity to reach new listeners has never been greater. Therefore, whether you want to build authority, grow a business, share stories, or simply explore your creativity, launching a podcast on Spotify can be a strategic and rewarding move.

In this comprehensive beginner’s guide on how to start a podcast on Spotify, you’ll learn:

  • What you need before starting
  • Equipment and software setup
  • How to generate strong podcast ideas
  • Choosing the right hosting platform
  • Recording and editing your first episode
  • Preparing podcast metadata for SEO
  • Submitting your podcast to Spotify
  • Publishing and managing episodes
  • Promotion, growth, and monetization strategies
  • Expert-level best practices

So, without further delay, let’s dive in.

What You Need Before You Start a Podcast?

What You Need Before You Start a Podcast

Before you record a single word, preparation is absolutely essential. Although podcasting is accessible, successful podcasts are rarely accidental. Instead, they are carefully planned and strategically structured.

First and foremost, you need clarity in three areas:

  1. Purpose
  2. Audience
  3. Positioning

In other words, why are you starting this podcast? Who is it for? And what makes it different?

1. Equipment Essentials

To begin with, you don’t need a professional studio. However, you do need reliable equipment.

A. Microphone

Your microphone is the most important investment. After all, poor audio quality will drive listeners away quickly.

Popular beginner microphones include:

  • Audio-Technica ATR2100x
  • Samson Q2U
  • Blue Yeti

However, beyond the brand itself, proper mic technique matters just as much. For example:

  • Keep the mic 4–6 inches from your mouth
  • Speak slightly off-axis to reduce plosives
  • Use a pop filter
  • Maintain consistent posture

Even more importantly, consider basic acoustic treatment. Although it sounds technical, it simply means improving your recording space. For instance:

  • Record in a room with soft furnishings
  • Use curtains, carpets, or foam panels
  • Avoid echo-heavy rooms

However, as a result, your podcast will immediately sound more professional.

B. Headphones

Next, invest in closed-back headphones. These prevent audio bleed and allow you to monitor your recording clearly.

If you’re using an XLR microphone, you’ll need an interface like:

  • Focusrite Scarlett 2i2

Although USB microphones can work initially, upgrading later improves flexibility and sound quality.

2. Software Tools For Recording & Editing

Once your hardware is ready, you’ll need recording and editing software.

A. Recording Software

  • Audacity (Free)
  • GarageBand (Mac)
  • Adobe Audition
  • Riverside.fm

Meanwhile, if you plan to host remote interviews with a podcast guest, tools like Riverside or Zencastr are especially useful.

B. Podcast Editing Software

Editing shapes your final sound. Therefore, mastering podcast editing basics is crucial.

Key editing steps include:

  • Removing background noise
  • Cutting filler words
  • Adjusting volume levels
  • Adding intro/outro music
  • Normalizing audio

Additionally, consistent editing builds brand identity. For example, using the same intro music and structure helps listeners recognize your show instantly.

3. Choosing A Podcast Topic & Format

Now comes one of the most critical decisions: your topic.

Strong podcast ideas typically fall into:

  • Educational
  • Interview-based
  • Storytelling
  • News commentary
  • Niche hobbies
  • Business & marketing
  • True crime
  • Health & wellness

However, instead of choosing something broad, narrow your focus. For instance:

  • “Fitness”
  • “Strength training for busy professionals over 40”

A. Podcast Format Options

  • Solo episodes
  • Interview episodes (featuring a podcast guest)
  • Co-host format
  • Panel discussions
  • Narrative storytelling

Moreover, choose a format you can sustain long-term. Consistency, after all, matters more than complexity.

B. Choosing Podcast Names

At this stage, brainstorm possible podcast names. Ideally, your name should be:

  • Memorable
  • Searchable
  • Relevant to your niche
  • Easy to pronounce

Before finalizing, check availability on Spotify and other directories.

Choose The Right Podcast Hosting Platform

Contrary to popular belief, you cannot upload directly to Spotify without a hosting platform. Instead, you must use a podcast host that generates an RSS feed.

1. Free vs Paid Hosts

Let’s break this down.

Free Hosts

Pros:

  • No upfront cost
  • Easy setup

Cons:

  • Limited analytics
  • Branding restrictions
  • Storage limits

Paid Hosts

Pros:

  • Advanced analytics
  • Monetization tools
  • Better support
  • Custom branding

Therefore, if you’re serious about growth, paid hosting is generally worth the investment.

Comparing Top Hosts (Table)

Platform Free Plan Analytics Monetization Ease of Use
Buzzsprout Limited Strong Yes Very Easy
Podbean Yes Good Yes Easy
Captivate No Advanced Yes Moderate
Spotify for Podcasters Yes Integrated Yes Very Easy

Notably, Spotify also offers its own hosting solution.

How To Set Up Your Podcast Hosting Account?

Here is how you can easily set up your podcast hosting account.

  • Firstly, create an account.
  • Secondly, enter your podcast details.
  • Thirdly, upload your cover art.
  • Finally, publish a trailer or the first episode.

However, after publishing, your host generates an RSS feed,  which is essential for Spotify submission.

Recording & Editing Your First Episode

Recording & Editing Your First Episode

This is where your podcast becomes real.

1. Recording Best Practices

To begin with, record in a quiet room.

Additionally:

  • Turn off fans and AC
  • Silence phone notifications
  • Record a 10-second room tone

Furthermore, structure your episode clearly:

  1. Introduction
  2. Main content
  3. Call-to-action
  4. Outro

However, if you’re interviewing a podcast guest, prepare questions in advance. Consequently, conversations will feel smoother and more engaging.

2. Editing Steps For Professional Audio

Editing is where beginners often struggle. However, following a simple workflow helps.

  1. Step 1: Remove long pauses
  2. Step 2: Cut filler words
  3. Step 3: Apply noise reduction
  4. Step 4: Adjust EQ
  5. Step 5: Compress audio
  6. Step 6: Normalize to -16 LUFS

However, as a result, your episode will meet Spotify’s loudness standards.

Preparing Podcast Metadata (Critical For SEO)

Metadata determines discoverability.

1. Title, Description & Keywords

Your title should be:

  • Clear
  • Keyword-rich
  • Compelling

Additionally, your description should include natural keywords like:

  • podcast ideas
  • podcast resources
  • podcast guest
  • podcast editing

However, for keyword research, tools like Listen Notes can help analyze top-ranking shows.

2. Cover Art Guidelines

Spotify requires:

  • 1400 x 1400 minimum
  • 3000 x 3000 recommended
  • JPG or PNG
  • Under 500KB

Importantly, avoid cluttered text. Instead, use bold, readable fonts.

How To Submit Your Podcast To Spotify?

How to Submit Your Podcast to Spotify

Now comes the exciting part, here you will know how to upload your podcast to Spotify.

A. Step-by-Step Submission Process

  1. Log in to Spotify for Podcasters
  2. Click “Add Podcast”
  3. Paste your RSS feed
  4. Verify ownership
  5. Submit

Alternatively, if using another host, submission happens through their dashboard.

B. Spotify Requirements & Approval Times

Typically, Spotify reviews podcasts within a few hours to 5 days.

However, ensure:

  • At least one published episode
  • Valid RSS feed
  • Proper artwork

Otherwise, delays may occur.

C. Option to Claim Your Podcast On Spotify

Therefore, if your show is already listed, you can claim it via Spotify for Podcasters. As a result, you gain access to analytics and audience insights.

Publishing & Managing Episodes

Once approved, publishing becomes streamlined.

A. Scheduling Episodes

Most hosts allow scheduling. Therefore, you can batch-record episodes and release them weekly. Consistency builds trust.

B. Automatic Updates via RSS

Importantly, you do NOT need to submit each episode manually. Instead, Spotify pulls new episodes automatically through your RSS feed.

Promotion & Growth Strategies

Promotion & Growth Strategies

While publishing is only half of the battle. Promotion drives growth.

A. Social Sharing Best Practices

Share:

  • Audiograms
  • Quote graphics
  • Episode clips
  • Behind-the-scenes photos

Furthermore, repurpose content across platforms like:

  • Instagram
  • LinkedIn
  • YouTube Shorts

B. Optimizing for Spotify Algorithms

To improve visibility:

  • Encourage followers
  • Ask for ratings
  • Maintain consistent publishing
  • Improve completion rate

In other words, engagement signals boost ranking.

C. Leveraging Cross-Platform Distribution

Additionally, distribute to:

For example, complete your TuneIn podcast submission to expand reach. However, cross-listing increases discoverability significantly.

Monetization & Long-Term Strategy

Eventually, you may want to monetize.

A. Advertising & Sponsorship Options

Options include:

  • Firstly, host-read ads
  • Secondly, dynamic ad insertion
  • Thirdly, brand partnerships

Therefore, as your audience grows, sponsors become more accessible.

B. Listener Support & Subscriptions

Meanwhile, Spotify offers subscription features. Additionally, platforms like Patreon allow direct support. However, recurring revenue creates sustainability.

Expert Tips & Best Practices

  • Launch with 3 episodes
  • Release a trailer first
  • Maintain consistent branding
  • Improve mic technique continuously
  • Invest in acoustic treatment gradually
  • Study competitors using podcast resources
  • Analyze trends using Listen Notes

Above all, focus on long-term consistency rather than short-term perfection.

FAQs

Here are a few questions and queries on the topic of how to start a podcast on Spotify. That others have asked that you might find helpful at the same time.

1. Can I start a podcast on Spotify for free?

Yes. You can use free hosting platforms or Spotify for Podcasters.

2. Do I need a hosting platform to publish on Spotify?

Yes. Spotify requires an RSS feed.

3. How long does Spotify take to approve my podcast?

Typically, between a few hours and 5 days.

4. What podcast formats are accepted by Spotify?

MP3 and MP4 (for video podcasts).

5. What size should podcast cover art be?

Minimum 1400 x 1400 pixels.

6. How do I update my podcast feed on Spotify?

Consequently, updates happen automatically via RSS.

7. Can I publish video podcasts on Spotify?

Yes, Spotify supports video podcasts.

8. How can I grow my Spotify podcast audience?

Through SEO, consistent publishing, cross-platform promotion, and engagement.

9. Is a trailer episode helpful before launch?

Yes, it builds anticipation.

10. Do I need to submit updates for each new episode?

No. RSS updates automatically.

Starting A Podcast On Spotify

Knowing how to start a podcast on Spotify may seem overwhelming at first. However, when broken down step by step, the process becomes manageable and even exciting.

  • Firstly, clarify your niche and podcast ideas.
  • Secondly, invest in basic equipment and learn proper mic technique.
  • Thirdly, choose a reliable hosting platform.
  • Fourthly, record and edit your episodes carefully.
  • Finally, submit your show to Spotify and begin promoting strategically.

Ultimately, podcasting rewards consistency, clarity, and audience focus.

Therefore, if you approach it strategically while continuously improving your podcast editing, branding, and promotion, your Spotify podcast can grow into a powerful long-term asset.

author image

Nabamita Sinha loves to write about lifestyle and pop-culture. In her free time, she loves to watch movies and TV series and experiment with food. Her favorite niche topics are fashion, lifestyle, travel, and gossip content. Her style of writing is creative and quirky.

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